Welcome
Explore the two core areas of my work: Brand and Identity Projects, where I create cohesive visual systems and design-led narratives that define and elevate brands; and Enterprise Work, which highlights my experience with large-scale digital programs, UX strategy, AEM content systems, and cross-functional collaboration. This portfolio reflects how I approach design—from concept to execution—bringing together clarity, consistency, and creative thinking to build meaningful brand experiences.
Hi, I'm Houston. Welcome to my portfolio.
I’m a designer and art director with over 20 years of experience helping brands bring clarity, consistency, and purpose to how they show up in the world. I specialize in visual systems—connecting the dots between identity, digital experience, and storytelling.
My work often lives at the intersection of branding and UX. I’ve led enterprise rebrands, built and maintained design systems, and helped cross-functional teams bring fragmented ideas into cohesive, scalable design solutions. Whether I’m hands-on in the design or guiding the creative direction, I focus on creating work that not only looks sharp, but works hard.
This portfolio reflects a mix of that journey—conceptual design, brand strategy, UI/UX, and the thinking behind it all.
